Hello world!

Ah, those wonderful words, the first words to show up on the screen as you take the first steps in code writing in most common software languages. 

Every weblog takes its first breath when its creator puts pixel to monitor and authors the inaugural post.  So here I sit eyes staring at the white screen, fingers trembling as they await instructions from the brain, and palms beginning to perspire at the real question, am I serious about this endeavor?

The response dear reader, whomever you might be, is, “Absolutely!”

So here’s to many future posts and conversations as we explore the winding paths of how to build innovative new products and services that succeed in the marketplace by generating passion in the ultimate enduser.  How is this done?  Obviously that is our task to define but the key is to recognize that you must first capture the perfect picture of exactly the problem your customer is trying to solve.